Hills Alive expected to have significant economic impact for Rapid City

RAPID CITY, S.D. – Hills Alive is coming back to town and each year it brings in hundreds of tourists and locals to the downtown area. The Christian music festival is expected to make a significant economic impact on Rapid City.

This is the 34th year that the concert is happening, and it is estimated to host over 20,000 concert-goers.

 “This is a really big event not only for Black Hills folks, but we also pull from Montana, Wyoming, Nebraska, North Dakota,” said Jonathan Harms with Hills Alive Operations.

From Friday through Sunday world re-known Christian artists will be at Memorial park performing.

“We’ve become very well known for this great Hills Alive concert,” said Julie Jensen the CEO of Visit Rapid City.

Being that the park is just across from downtown local businesses expect to see an increase in activity during Hills Alive weekend.

Anyone is welcome to attend Hills Alive. It’s free and features activities for kids such as inflatable slides and bounce houses.

Categories: Local News, South Dakota News